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Monthly Archives: September 2011

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Kayleigh Kozemczak0 Comments
Posted on September 27, 2011

Vick’s Uses FB To Search For “Dedicated Fans”

Vick’s Uses FB To Search For “Dedicated Fans”

September, 2011 Vick’s NyQuil and DayQuil will again search for the “Most Dedicated Fan” through their Facebook pages. Just in time for flu season, the company will award … READ MORE >

TAGS  CPG   Sports
Kayleigh Kozemczak0 Comments
Posted on September 27, 2011

Showtime’s “Homeland” Social Media Lab

Showtime’s “Homeland” Social Media Lab

September, 2011 To create more awareness around Showtime’s new show Homeland, the media company has created a social media lab on the show’s micro-site called the “Decryption Lab”. … READ MORE >

TAGS  Media
Kayleigh Kozemczak0 Comments
Posted on September 26, 2011

Google Adds “+1″ Buttons To Mobile/Web Ads

Google Adds “+1″ Buttons To Mobile/Web Ads

September, 2011 Google announced last week that they will be adding their “+1″ button to their mobile and online ads moving forward. With the addition of the buttons … READ MORE >

TAGS  Media
Kayleigh Kozemczak0 Comments
Posted on September 26, 2011

MillerCoors Scores With SMS Campaign

MillerCoors Scores With SMS Campaign

September, 2011 MillerCoors is connecting with global soccer fans through a new SMS campaign. Soccer fans can text in special codes they find on products the purchase at … READ MORE >

TAGS  Other   Sports
Kayleigh Kozemczak0 Comments
Posted on September 26, 2011

V.S. Leverages Geo-Targeted Mobile Ads

V.S. Leverages Geo-Targeted Mobile Ads

September, 2011 In the hope of driving in-store visits and purchases, Victoria’s Secret is pushing geo-targeted ads on Pandora’s iPhone application. The company recently launched their NFL line … READ MORE >

TAGS  Retail   Sports

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